Blog
August 28, 2017
The famous doughnut retailer is thinking about dropping the “Donut’s.” Do not worry you will still be able to get your favorite glazed or...
August 21, 2017
Navigating the complicated field of trademarks when developing a Brand name can be a daunting task, which even more exemplified when it’s a...
August 14, 2017
The dynasty days of iconic food brands owned by large companies like Kellogg’s and Mondelēz International running the grocery stores may be...
August 7, 2017
Managing a client’s project is an intricate balancing act requiring strong communication, organization, and problem-solving skills. What are the...
July 31, 2017
The clinical trial is a vital stage in the life of any drug and its affiliated promises to the impacted healthcare and patient audiences, but why...
July 24, 2017
A Brand is the overall identity of a Company, product, or service. It’s the culmination of everything the target audience experiences,...
July 17, 2017
Imagine living in a world where you can talk to a small electronic device no bigger than a water bottle. This device can order pizza for you, play...
July 10, 2017
Pharmaceutical companies and their branding agency partners face many difficult questions while undertaking a product naming initiative. Whether...
July 3, 2017
With the 241st anniversary of the signing of the Declaration of Independence quickly approaching, we want to take a moment to reflect and...
June 26, 2017
Everyone remembers the hierarchy in a kindergarten classroom. The most admired classmates were always the ones with the largest selection of...