brand authority insights.

To us, branding is a lifestyle. From starting our days researching branding trends to evaluating the product positioning for that commercial we just saw on Hulu, our minds are constantly racing with branding thoughts and ideas. This is our home for sharing what's new, what's to come, and what's what within the world of branding.

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“Brandsymbol has a more solid, fact-based, analytical approach while most firms base their efforts on subjectivity.”

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