Behind the Brand: Interview With Clean Juice
July 11, 2022
Message in a Brand Name: Telling The Product Story in Pharmaceutical Naming
August 28, 2021
brand authority insights.
To us, branding is a lifestyle. From starting our days researching branding trends to evaluating the product positioning for that commercial we just saw on Hulu, our minds are constantly racing with branding thoughts and ideas. This is our home for sharing what's new, what's to come, and what's what within the world of branding.
FEATURED INTELLIGENCE
Should I Judge a Pill By Its Color?
March 14, 2022
Research Style - Self-Administered Questionnaires (SAQs)
January 5, 2022
The Importance Of Name Safety Testing Tools In Brand Development
December 30, 2021
MERRY & BRIGHT: THE BEST HOLIDAY BRAND LOGO REDESIGNS
December 20, 2021
Are We Running Out of Trademarks?
December 15, 2021
Nonprescription Brand Names – Q&A
November 8, 2021
“Brandsymbol has a more solid, fact-based, analytical approach while most firms base their efforts on subjectivity.”
Medication Profile - ISMP High Alert Medications
November 1, 2021
Tricks For Treats: Brands Embracing Halloween In 2021
October 27, 2021
Do's and Don'ts for Global Pharma Naming
October 6, 2021
4 Tips for Naming to a Global Audience
September 3, 2021
Key Considerations For Developing Strong Clinical Trial Branding
August 18, 2021
Timing Counts: Tips for Compounds in Phases I & II
August 5, 2021
Brandsymbol Volunteers at Reedy Creek Park
July 16, 2021
Everything Needs a Good Brand Name: Even Fish
May 26, 2021
Big Names, New Logos
April 22, 2021
brand new thinking:
THERE’S MORE TO EXPLORE
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[8:49 AM] Jacob Lindgren